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A bit about my story 
why I know I can help you plan those first
crucial steps to the business
you are looking for

 A life of serial job changing


My name is Jackie Smith.

Welcome to my website and if you don’t mind spending a few minutes with me, I can give you some idea of who I am, what my experiences have been and how I can help you come up with a business idea if you are searching for one or if you have one already help you refine it to fit you perfectly.

 I tried and failed with 10 business attempts in the past and I will get to them later, but for now let me explain how and why

I want to help you design your perfect business around who you are and how you want to live your life because I have learned there is a simple formula for getting it right first time

If you are searching for a way out of your current work situation because you have had enough years "battling the system" or are seeking a more creative, fulfilling and meaningful way to spend your working years on your own terms I warmly & sincerely welcome you here.

Whatever your reason for being here is,

 I know it is very important to you to create something that fits you like a glove and has some meaning in the world

 Believe me when I say I know

I absolutely know how it feels to be where you are now

The search for work happiness has caused me a lot of stress and mental pain over the years, and too many to count arguments with people close to me who thought I was "difficult to please" or even "a bit lazy" or"didn't really want to go to work" because it was just so not true.

Like many work tortured souls I have been searching  my whole adult life for the perfect job but it has never appeared in any newspaper or become available through any recruitment agency.

The sad truth was...I eventually realised!

The perfect career will never exist in a building where you have to start and finish at a time appointed by others, are allowed the privilege of 48 hours of not working each week, affectionately called the weekend and you accept the other luxury of 30 days in the year where you can be absent with the manager's permission, romantically named your holidays.

All for the bargain price of a set salary each month!

If you want freedom in life and work you have to create it yourself

But, I also learned...

The happy truth is you can create your own dream work full or part time and I want to show you how to 

discover a living that will stir your soul and doesn't suck the life out of you

 My Rubbish Corporate Career

I have been going to work from Monday to Friday for over 35 years and in that time I have never had a job I ever progressed in because I could never find one to fit me properly.

Like wearing shoes half a size too small, I always felt just a bit uncomfortable most of the time.

Apart from 10 years continuous service in the RAF which I loved, over the last 26 years I have been in 23 other admin jobs so, on average a new one each year

I also had a Saturday job from age 14 for 4 years so if you count that, I have been at work for over 40 years now.

So the reality is, no one can ever say I was work shy.

From the age of 30 after I left the services I began my nomadic work lifestyle which took me absolutely nowhere up the corporate ladder

I worked in both the public and private sector so  I understand the different work cultures employees are in.

I have done mostly customer service roles because I am a natural helper and signposter and enjoy sharing what I know with people.

I have never earned more than £18k per year and never held any kind of management position, I have always just been one of the worker bees.

I moved from job to job  in search of my dream one only to find each time there was eventually, usually something I disliked about it.

The role itself changed,  sometimes it was the customers, a member of the team, a manager, an owner, the organisational ethics, the hours, most definitely the pay, but always something became an excuse to move on again, in the vain hope the next one would be better.

Each time I changed jobs, it was with the most sincere intent to stay and do well.

Each time I said to myself this was the one I would try harder at, or stay longer at but it it wasn't to be.

What I didn't realise was the problem wasn't the job, the problem was me, I needed to get out and do my own thing.

But I didn't know myself well enough, or know about Career Tests  or how to go about organising a business while still holding down a full time job, and I wasn't surrounded by any people who had any other experiences than the one I was having, and at times the workplace could be a bit negative.

And as you well know, negativity is such a soul sapping experience.

I didn't know any one in business or any freelancers who did their own thing

I just followed what everyone else did, which was leave school and get a job because I didn't know any other way and continued that way for years.

And as I look back retrospectively being stuck in a 9 - 5 job had a huge impact on my wellbeing and mental health.

I put on a brave face during the day but my poor husband sometimes suffered terribly with my unhappiness during evenings and weekends as searched continually for an answer and a way out.

I had yet to learn

you could actually design your own job or think outside the standard job box

After eventually, taking my own future into my hands and doing a lot of work on myself  I determined...

I needed an advice and guidance role of some kind but on my own terms and not someone elses!

I realised, after many years,  a lot of mistakes, learning from mentors, doing my own research and upgrading my skills for the modern day digital world, there are other ways to live your life, choose the right work and be happy.

I also learned the root problem why people stay stuck and it isn't about money

The root problem is...

 Lack of commitment to change & a willingness to alter your course as you go

You have to decide what you want first, commit your soul to it, then take steps to get there.

Nothing is ever perfect to begin with but you need to start something at some time and then get better

No one ever starts with a perfectly formed idea right out of the box.

Everyone, without exception starts at base one and then moves forward one step at a time, even the greatest entrepreneurs of our time began at the beginning.

 My 10 failed business attempts

Now to add context to what I offer now as a business idea creator,  let me talk about my failed business attempts.

Over a number of years, I have attempted  while working full time to start 9 online business efforts in several areas such as  travel, food, finance, relationships and also started 1 off line business with my husband,when we went to live abroad.

On reflection, none of them were ever going to work because I went about it all wrong and didn't listen to my own internal dialogue or stand back and look at who I was or how I did things

The start up with my husband went very badly wrong and nearly destroyed our relationship.

We started a property management company whilst we lived overseas because there was a gap in the market.

Great idea in principle but what we ended up doing was choosing a business that made us work to our weaknesses not our strengths and the resentment we both felt and shared turned into a relationship time bomb

It wasn't pretty or nice and I don't recommend it.

But we are here to tell the tale and have learned a lot from the experience and now don't think of it as failure at all.

In fact all that has gone before I would now embrace as a blessing in disguise.

 A word about the word failure

I hate the word and the connotation built up around it.

It is such a devastating, confidence kicking, misery inducing part of the English language.

It stops people in their tracks and halts a thousand dreams.

My definition of failure back then was a bad one and I gave myself a very hard time about it, I was embarrased, it knocked my confidence for absolutely years and I wasted SO MUCH TIME criticising myself.

Not only that, I allowed others to criticise me too thus re-inforcing the perception of failure in my own mind.

What I didn't realise at the time was you should

"never ask for travel advice from people who have never left home"

Never a truer word spoken don't you think, perhaps that might resonate with you and your situation, after all you are now older and wiser.

So you will definitely understand why I think...

Looking back at life now through my rear view mirror

My definition now of failure is there is no such thing.

All events along the way are a learning experience and without them I wouldn't have been able to understand retrospectively why those ventures never worked out

Nor would I be able to explain to you now how to mitigate potential problems before they even start.

Which is why I so want to share with you this simple 7 step unique business idea formula, so you can get your business idea right the first time.

I have learned a lot from my mistakes in the past, they are serving me well in the present and will continue to do so in the future

The upshot of all this "failure" was at the time we cam back from overseas, I had to go back to a regular job doing regular things because I was still missing the vital pieces of the jigsaw about how to start a business properly and instead of looking for answers I accepted my situation because it was the easiest option and I didn't know how else to change.

Remember, I thought I was a a bit stupid at this point and not matching up to the success stories I found in other peoples books, the ones who made it all sound so easy.

I learned after some career training, more about that in a minute...

I simply just wasn't organising my life properly and choosing my business idea around the Life First Work Second principal, nor was I choosing a business in line with who I was

I was too busy listening to the follow your passion brigade, an ideal I no longer subscribe to fully.

There are so many, many more more things to consider than just passion for something, and following it may not be the best advice for you.

So now I hope...

 My Journey Can Be Your Opportunity

If you are still on on that slow boat to job hell and what I have experienced resonates even just a little bit with you, then I would like to help you to create your perfect business and fit your it  around your life and not the other way around.

I don't want you to carry on experiencing the same miserable, soul sucking drain on your life I endured for absolutely YEARS  simply because of a lack of knowledge or a helping hand from someone who has been where you are now

Career coach training - drastic change required 

I realised something drastic had to change after all this upset in my work and failed business attempts and feeling bad.

I needed to learn how to find what I was good at, and frame it into something I could earn a living with.

So I went all out to learn about me and my strengths  and eventually I found a course that took all I was good at and framed it into a way I could make money with.

It was in the area of Career Coaching, and since career has been my most challenging area in life, made complete sense.

It was like a lightbulb had gone off in my head.

Why hadn't I known sooner?

When I saw the course ( currently not available or I would share it with you) I jumped for joy because after all this time I felt "at home".

After all these years of searching, it has been the most natural thing in the world for me to become a Life First, Work Second Career Coach©, as it allows me to help others like you think outside the job box and use my natural talent of seeing the bigger picture to connect dots between what you love to do and come up with creative income streams.

The Life First - Work Second approach  has allowed me to understand, there is another way of looking at work and life and how the two can be successfully woven into your own successful life and business.

You too can do work that inspires you and motivates you and makes you want to get out bed in the morning.

Even if you are over 50!


 Are you ready to get off that sofa now?

  • Are you simply just sick to death of working for others?
  • Is the commute taking just a little bit more of your soul each day?
  • Are you facing redundancy or downsizing in some form?
  • Do you really, finally want to get going and do something for yourself?

Then you will probably benefit from  my  e-Course about designing a business idea around your personality and how you want to live your life.

You can benefit from the ful full Unique Business Idea Formula to

Create your perfect business idea

A downloadable 7 Step course you can work on at your own page.

The end result is you come up with a perfect business idea to suit you and your lifestyle using your favourite gifts and talents.

And arrive at your first product or service

You can start your business part time, alongside your current job or go all in jump in with both feet if you have the time, money or both for your startup business idea.

 turn what you know into an income based around the real you and the lifestyle you aspire to

Everyone has something they can share with others and benefit handsomely from.

What is your business you have been hiding under a bushel for all these years?

 Looking  For Inspiration?

Take a look at some of the case studies of people I have been talking to...

Or perhaps you might be interested in the world class business builder I use to create this website.

And if a middle aged technophobe like me can do it, so can you!

You get 90 days to try it out and if you don't like it you can have your money back without a single question being asked.

Life is too short to be chained to someone else's vision of what your day should look like

So when are you going to work on your own vision?

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